Life's a battle,

I'll show you how to win

Congratulations on taking the bold first step toward transforming your life! We get it—change isn’t easy. In a world obsessed with perfection, where everyone’s expected to have it all figured out (and preferably yesterday), admitting you could use a nudge takes serious courage. But here’s the kicker: you don’t need help—you’ve just misplaced your inner playbook.

You’re likely a rockstar at what you do, but maybe a bit rusty at stepping outside that comfort zone. That’s where we come in. At CQB Coaching, we’re not here to lecture you on what you can’t do or push you toward some cookie-cutter goal. Nope. We’re your personal cheer squad, reminding you that you’ve got this—and we’ll be right there while you dust off those skills and dive into new challenges. It’s that simple. Unlike others who might drag things out, we’re all about the thrill of seeing you smash through barriers. Your wins are our pride.

We also know life doesn’t pause for office hours. That’s why we’re the UK’s only 24/7 coaching service powered by real humans, not AI. Whether you’re wrestling with a midnight epiphany or a mid-afternoon meltdown, we’re here when you need us, not when it suits our schedule.

At CQB Coaching, we’re your partners in your vision—standing shoulder-to-shoulder to help you conquer your goals and reminding you that you’re capable of anything you set your mind to. No excuses, no limits, just results. Ready to rediscover your spark? Let’s start now.

Finding Your Perfect Coach

Coaching comes in all shapes and sizes, with new styles popping up faster than wannabe coaches claiming they’ve cracked the code.

Trying to pin it down to one definition; that’s like an infinite loop, like trying to find that perfect house, a car, a holiday or a restaurant. Your passion for perfection increases the older and more successful you get, like an infinite loop. Break statement = I am here!

This is what others think:

“The art of facilitating the performance, learning and development of another.” – Downey, 1999

“Unlocking a person’s potential to maximize their own performance.” – Whitmore, 1996

“A process that enables learning and development to occur and thus performance to improve.” – Parsloe, 1999

“Primarily a short-term intervention aimed at performance improvement or developing a particular competence.” – Cattleback, 2003 (P.S. We’re kind of obsessed with this one!)

“A conversation or series of conversations one person has with another.” – Starr, 2003

“A collaborative partner who works with the learner to help them achieve goals, solve problems, learn.” – Caplan, 2003

“Our collaborative, solution-focused, results-orientated and systematic process in which the coach facilitates the enhancement of work performance, life experience, self-directed learning and personal growth of the coachee.” – Grant, 2025

And this is one of mines:

“If you listen you will learn, if you learn you will live lol.” – Khan, 1998

To us, coaching is as unique as the clients we have had. We put unmatched energy, previous success and wit into every session, crafting a unique partnership that instantly sparks results. Whether it’s climbing your career ladder, breaking through glass ceilings, pursuing new skills, or Paradise Syndrome we've got this!

“If you’re not happy with yourself, how can you make anyone else happy?” – Lisa Joan

Our services aren't just for one type of person—they are for everyone who wants to do better, whatever their mission objective.

We love this one:

"I never saw a wild thing feeling sorry for itself. A small bird will drop frozen dead from a bough without ever having felt sorry for itself"

- D. H. Lawrence

The benefits of our services don’t stop with you; they creates a ripple effect, boosting your team, your partner, your family, and everyone you coming to contact with. It’s like dropping a pebble in a pond and watching the waves transform everything they touch, or training force multipliers.

Benefits for You

• Remind you about the art of solving your own challenges, your way.

• Sharpen managerial and interpersonal skills for better relationships with colleagues and partners.

• Observe, Orientate, Decide and Act (DDOA) on development needs to achieve your goals.

• Boost confidence and become more effective and assertive .

• Make a tangible impact on your performance with newfound self-awareness and perspective.

• Acquire fresh skills and embrace adaptability—crucial in today’s whirlwind of AI, tech, and whatever’s next.

• Find harmony in work-life balance and dial down stress for a healthier, happier you.

Benefits for Your Organization

• Supercharge productivity, quality, customer service, and even shareholder value.

• Foster employee commitment and satisfaction, slashing turnover and boosting retention.

• Show your team you’re invested in their growth, supporting skill development and work-life balance.

• Empower newly promoted employees to tackle big responsibilities with confidence.

• Help employees resolve personal challenges that could impact their work, keeping performance on point.

• Create a robust framework for self-development that amplifies training initiatives, locks in behavioral change, and drives lasting performance gains.

Coaching isn’t just a game-changer—it’s a life-changer. With a splash of humor, a lot of heart, and a laser focus on results, we’re here to help you and your organization thrive in a world that’s always one step ahead.

“A good goal is like a strenuous exercise—it makes you stretch.” – Mary Kay Ash

We’re not your average coaching company. Our team brings a rare blend of grit and expertise, forged in the fires of business, military, and law enforcement. We’ve tackled adversity on a level most can’t imagine, and that raw experience fuels our confidence and approach. Now, we’re bringing that hard-earned wisdom to empower more people like you.

Our coaching style?

Unapologetically unique. Sure, we nod to classic models like TGROW, SMART, and NLP, but let’s be real—nothing trumps real-world experience. Qualifications and courses? They’re nice, but they don’t hold a candle to someone who’s been in the trenches. In fact, leaning on someone else’s playbook can lead to confirmation bias, steering you down the wrong path. Every person, every challenge is one-of-a-kind, and the only way to crack it is with a coach who’s navigated countless high-stakes situations with a grin and a grit. Our advice? Skip hiring anyone younger than you—it’s bad for morale and they won’t get your vibe. And if a qualification could solve your problem, we’d tell you to go get it yourself—it’d be cheaper and way more fun!

We dive deep into your goals, listening intently to your situation and aspirations. Then, we craft a path forward tailored to you—not our agenda. It’s about finding solutions that fit your life, not our bottom line.

Mind, Body, and Results

At CQB, we believe a healthy body fuels a healthy mind. Our coaches aren’t just mental strategists—they’re qualified fitness instructors who can deliver dual-fuel sessions that blend coaching with workouts to fire up both your brain and your body. We also partner with a curated network of experts—think dietitians, relaxation gurus, even personal stylists—because if you don’t look good, how can you feel good? Our approach is direct, practical, and a bit like muddy boots: we get stuck in, focusing on the core of your challenges, not the fluff on the edges.

We’re here to stretch you, challenge you, and deliver results with a smirk and a spark. Ready to take on your goals with a team that’s been there, done that, and still has the scars to prove it? Let’s get to work.

Some say we’re a bit brash, maybe even a tad bold, when it comes to our take on picking the right coach—and we’re totally okay with that! When you’re shelling out your hard-earned cash for a service, you deserve nothing short of stellar. No compromises, no half-measures. You’re trusting us with your goals, and we take that seriously—it’s our job to prove you made the right call. If we’re not the right fit or can’t deliver what you need, we’ll tell you straight-up, no sugarcoating. But if we commit to working together, you have our word: we’ll go all in, and failure? That’s just not our style.

The CIPD (Chartered Institute of Personnel and Development) has laid out some solid guidelines for choosing a coach, and while we surpass every single one (with a cheeky grin, naturally), we think they’re a great starting point. You’ll find all the answers to their criteria right here on our site, and we’re always up for a chat to dive deeper into your questions. Coaching is an unregulated field, and frankly, there are folks out there who shouldn’t be in the game. We don’t fully vibe with the CIPD’s take—especially their push for coaches to have specific industry experience. That’s mentoring or consulting territory. Coaching is about empowering you to find your own solutions, equipping you with a mental toolkit you can use for any challenge life throws your way. Your ideas, your wins, your future—ready to pull out of your toolbox whenever you need them.

Our Tips for Choosing a Coach

• Age Is More Than a Number: Skip hiring anyone younger than you. It’s not just about morale—they might not get your cultural references or the unique mental, physical, or emotional challenges that come with your life stage.

• Rock-Solid References: Look for a coach with a broad, diverse set of glowing testimonials. The more varied, the better.

• Presence That Inspires: Does your coach look like they’d have your back in a jungle or desert survival scenario? Their vibe should scream confidence and capability, not leave you wondering if they’d ditch you at the first sign of trouble!

• Experience You Can See: A coach’s face should tell a story of real-world wins and hard-earned lessons. Do they look like they could guide you out of a sticky situation with a knowing smirk?

• Own Their Failures: The best coaches have stumbled—big time—and can laugh about it now. The harder you try, the bigger the flops, and the more epic the comeback. Ask what challenges they’re tackling today; it shows they’re still in the fight.

Choosing a coach is about finding someone who gets you, pushes you, and brings a spark of fun to the journey. We’re here to deliver game-changing results with a wink and a whole lot of heart. Ready to find your solutions and own your future? Let’s make it happen.

Who We Are: CQB Coaching

Pro Bono

“When one does nothing, one believes oneself responsible for everything.” – Jean-Paul Sartre

Welcome

to the UK first 24 hour coaching company (no AI or bots)

“It’s not the hours you put in that count, it’s the work you put in your hours.” – Sam Ewing

At CQB Coaching, we’re not just available—we’re on call 24/7, ready to dive into your challenges with a real, live coach (no AI bots or canned responses here). Life doesn’t wait for convenient office hours, and neither do we. When deadlines shift, projects pivot, or unexpected moments hit, we’re your quick-reaction force, ready to roll.

Picture this: Your colleague’s wife goes into labor, and suddenly you’re giving their presentation tomorrow. Your boss loves your idea so much they want you to pitch it to the board on Monday—and it’s Friday afternoon. A proposal deadline gets yanked to 4 a.m., or you’ve polished a speech and need a sharp set of eyes before going live at 9 a.m. Maybe you’ve just matched with the most incredible person online, and they want to meet tomorrow—yep, we’ve got your back for that too! These moments don’t politely schedule themselves, and that’s why we’re always ready, whether it’s a late-night crisis or a last-minute win.

Thanks to the internet and Zoom, we’re not just a phone call away anymore—we’re face-to-face, bringing clarity and confidence to any situation. Our 24/7 coaching is like having a strategic partner in your corner, no matter the hour, ready to help you tackle challenges with a grin and a game plan. At CQB, we don’t just keep up—we stay ahead, ensuring you’re never left wondering, “Where’s my coach when I need them?” We’re right here, good to go.

WWW.CQBCOACHING.CO.UK

Why 24/7 Coaching Works

At CQB Coaching, we’re not the cheapest—and we’re not sorry about it. We believe we’re among the best coaching providers in the UK, if not the world. Don’t take our word for it? Give us a shot and see for yourself! Our premium fees reflect our unwavering confidence in delivering results. We’re not here to drag things out; our mission is to reignite the fire already within you—the drive that’s fueled your past successes—to help you crush your current goals.

We invest heavily in staying ahead of the curve, from cutting-edge courses to relentless networking and research, ensuring we remain at the forefront of performance coaching. Our fees reflect that commitment to excellence, but we’re not just about the bottom line. In special cases, we offer pro bono coaching to individuals or organizations with big potential but limited means—because for us, it’s about the thrill of transformation, not just the transaction. Know someone who’s claimed we’re the real deal? Refer them, and you’ll score a free session!

There’s no cookie-cutter criteria for our pro bono work—each case is evaluated with care and consideration. While we’ve stepped back from bridging NHS waiting lists due to new support systems in place, we’re now focusing our energy on private organizations and individuals tackling high-stakes, frontline challenges. Our time is limited, but our passion is boundless, and we refuse to compromise by spreading ourselves thin.

Think you or your organization could benefit from our coaching but can’t meet our fees? Drop us an email with a quick rundown of who you are, what you do, why you’re reaching out, and how our coaching could elevate your game. We’re all about impact, not excuses, and we’re ready to help you win your next battle with a smirk and a strategy.

What is Coaching

“Life is a battle. I will show you how to win.”

CQB stands for Close Quarters Battle—a term for high-stakes, no-room-for-error combat. In other words, when the going gets tough, we’re the ones who show up. Life’s a battlefield, and after 60 years of navigating it, I can tell you the downs hit from every angle, while the ups come from grit, timing, and a bit of luck. Our mission at CQB Coaching is simple: we don’t promise to help you “beat” life (spoiler: no one does), but we’ll arm you with the tools to win the battles that matter, improving your quality of life with every victory.

Inspired by the wisdom of Marcus Aurelius, who was dealing with difficult people 2,500 years ago (yep, they’re still around), we know life’s challenges—be it 9/11, COVID, or global events—don’t wait for an invitation. Social media can amplify the chaos, making panic feel like a personality trait. But here’s the thing: I’ve been through worse, and I’m still here, scars and all, cracking on with a smile. Our coaches bring real-world experience from the frontlines of business, military, and beyond—situations that forge character and resilience. When you’re at your weakest, you need someone stronger, someone who’s faced adversity and come out swinging. We’re your lighthouse on the rocks, guiding you through the storm, not telling you to stop, but showing you how to keep going—because you can.

Our Unique Path to Coaching

Unlike many coaches with textbook backgrounds, I stumbled into coaching through a life of action—military, law enforcement, and high-stakes roles that took me to stunning places at the worst possible times. From resolving conflicts to training teams, I’ve seen and done things most wouldn’t believe (and some I still can’t!). Age and injuries shifted me to teaching, where I realized I was already using coaching techniques—call it muddy-boots leadership with a side of common sense. Now, at nearly 60, I’m still active—cycling, lifting weights, skateboarding (way harder than it looks!), and nerding out over poetry, classical music, ELO, and quirky hobbies I’m too embarrassed to list. Coaching isn’t just my job; it’s who I am. I’m all in, whether you need me at 4 a.m. or mid-crisis, because I don’t switch off—ever.

More Than Just Credentials

Sure, I’ve got the paperwork—a BA in Psychology, a BA in Banking and Finance, an MBA, NLP certifications, a 97E, and credentials from the European Mentoring and Coaching Council and the Chartered Management Institute. But let’s be real: no degree makes a coach. It’s the scars, the smiles, and the stories etched on my face that matter. I’ve got photos to prove it (well, some I can share!). Our approach at CQB is raw, real, and relentless. We’re here to help you navigate life’s battles with a grin, a game plan, and the kind of wisdom only experience can bring.

Why Coaching Matters